THE PROJECT
FIBER works closely with AllBids to develop and execute effective marketing strategies. From designing a user-friendly interface to creating engaging content and executing targeted email campaigns, FIBER’s team of experts help AllBids build a strong online presence that connects with their target audience and drives results. Their branding experts work to develop a strong brand identity and strategy that guides all marketing efforts, ensuring that AllBids presents a consistent and recognisable brand across all marketing channels.
We know this was a successful rebrand, as our client said yes to our first brand development pitch! We created a simple yet distinctive master brand that now drives three separate brands: ALLBIDS, CARBIDS and EHVA (Evans Hastings Valuers and Auctioneers (currently CBRAA)). The rebrand echoed the values, unique selling points and core business themes of the family and individual brands.