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We are FIBER.

We are a digital marketing agency, we are Canberra locals, and we are based in Canberra. But, most importantly, we are an odd-ball group of online marketers, designers, and developers who are impetuously impassioned about finding your digital personality.

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Works Category: Website / App Design (UI/UX)

ACT Renovations

THE PROJECT

Our relationship with ACT Renovations (ACTR) started from creating lead generation Google ads. One year on, we are now the agency powering their marketing. Our strategy with ACTR was to reposition and change consumer perception as ACTR wanted to establish their company as a premium renovations specialist. We achieved this through targeted and consistent marketing communications. The strategy moving forward is to expand the current messaging to also include social media.
ACT Renovations (ACTR) is a premium renovations specialist, particularly of bathroom spaces. Second, to this, ACTR also transforms other areas such as kitchens, laundries and homes.

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Dr Vass

THE PROJECT

Dr Vass is an independent audiologist with a patient-centred approach. Celebrating 40 years in the hearing industry, Dr Vass Hearing is Canberra’s leading independent hearing clinic, offering patients hearing solutions in a friendly professional environment.

Dr Vass’s team provides patients with outstanding customer service at every stage of your journey. They are committed to positive outcomes for their patients and offer ongoing aftercare to assist patients and their loved ones.

Website Pages

Website Pages

Dr. William Vass

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Logofolio

THE PROJECT

FIBERs digital Logofolio 2021-2022 showcases the latest and greatest in branding and design. With a focus on modern and innovative approaches, this portfolio features logos and branding elements that are both visually stunning and conceptually strong. From sleek and minimalist designs to bold and impactful graphics, the Logofolio showcases a diverse range of styles that reflect the dynamic and ever-evolving world of branding and design.

Each project featured in the Logofolio has been carefully selected to demonstrate the exceptional level of creativity and technical proficiency of FIBERs team of designers. The portfolio features logos and branding elements for businesses of all sizes, from startups to established corporations, across a variety of industries. Whether you’re a business owner, designer, or marketing professional, FIBERs digital Logofolio 2021-2022 is a must-see for anyone looking for inspiration, insights, and a fresh perspective on the world of branding and design. So why wait? Explore the latest and greatest in branding and design today with FIBERs digital Logofolio 2021-2022!

Whether you’re a business owner, designer, or marketing professional, FIBERs digital Logofolio 2021-2022 is a must-see for anyone looking for inspiration, insights, and a fresh perspective on the world of branding and design. So why wait? Explore the latest and greatest in branding and design today with FIBERs digital Logofolio 2021-2022!

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Sunset Googong

THE PROJECT

Sunset Googong was a special project that FIBER was able to develop from its inception. To create Sunset Googong, we covered their marketing and visual messaging all the way through to designing and developing their website from phase 1. Once a digital presence was established, we launched a multi-platform advertising campaign. This included outdoor advertising, digital advertising and social media.

Sunset Googong is a developer that is currently selling residential blocks in a subdivision in the suburb of Googong. The land was held by a local family for nearly 45 years and used as grounds for sheep and cattle grazing. Now, the surrounding areas of this land will be converted into highly sought after community facilities.

Home Pages

Website Content

Website Mobile Prototype

Website Pages

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Hero teams

THE PROJECT

The brief from Hero Teams was simple, they wanted a redesign and development of their new website to increase their traffic, generate more inquiries and sales, attract more recruits and better the brand’s profile. FIBER achieved this by creating a more professional and user-friendly website.

Hero Teams is an Australian business that solves tech professional shortages. They partner and integrate onshore companies with highly-skilled offshore technical teams that are not available to businesses locally. This service helps businesses that scale at an unprecedented rate.

Website Pages

Website Content

Website Mobile Prototype

Website Pages

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Envoy

THE PROJECT

Envoy delivers enterprise software development and expertise in digital strategy across government and commercial entities. 

Envoy is a sovereign software solutions provider with over 18 years of experience. We were entrusted with the development of their new website, aiming to position Envoy brand and display the capabilities.

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Southern Cross Fitness

THE PROJECT

Southern Cross Fitness (SCF) was initially a brick-and-mortar brand that sought our services to open a second location. After analysing the business, FIBER pitched a different direction; build an online presence and expand their website into an e-commerce store. This enabled SCF to have multiple revenue streams and reach their new target markets on a national scale. Our strategy for SCF continues to grow their online presence, intercept new markets and remain agile in their current demographics.

Southern Cross Fitness (SCF) specialise in the production and sales of personal and commercial fitness equipment. They target their products towards the commercial, corporate and home-use markets throughout Australia.

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Gro.w Women’s Health

THE PROJECT

Grow is physiotherapy and pilates clinic based in Canberra, Australia that wanted to enhance their online presence by developing a new website and brand identity. FIBER, a marketing agency, was tasked with creating a visually appealing website that accurately rep- resented Grow’s values and offerings.

The challenge was to design a website that was both aesthetically pleasing and user-friendly, while also reflecting Grow’s unique brand identity.

After understanding the brand’s target audience, competitors, and unique value proposition, we created a new brand identity that was both modern and approachable while highlighting the company’s commitment to helping people live healthier and happier lives.The new website we developed focussed on engaging visitors and encouraging them to explore Gro.w products. We developed an easy-to-navigate site with clear calls to action to ensure high user interaction and that visitors take the next step. Implementing high-quality imagery, product descriptions, and customer reviews help visitors make informed purchasing decisions.Gro.w is a physiotherapy and pilates clinic in Canberra created specifically for women seeking assistance with women’s health or pelvic floor conditions. Their goal is to enable women to self-manage their recovery and provide them with education to prevent future dysfunction.

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Spindrift

THE PROJECT

Spindrift Bush Cottage is a serene and peaceful retreat located in the hills of Fairy Meadow and Mulloon, just a 45-minute drive from the CBD of Canberra. The cottage offers a unique experience for guests to disconnect from their busy lives and reconnect with nature. The cottage is surrounded by native fauna and flora, providing a sanctuary for those seeking a peaceful and tranquil stay.

The brand for Spindrift Bush Cottage was designed to reflect the natural and peaceful environment that the cottage is situated in.

The Spindrift Bush Cottage website was designed to provide users with a seamless and intuitive experience. The homepage features a full-screen image of the cottage, which immediately immerses the user in the natural surroundings. The navigation is simple and easy to use, with clear call-to-actions guiding users to book their stay.Photography played a crucial role in the branding and web design of Spindrift Bush Cottage. High-quality images were used throughout the website to showcase the natural beauty of the surroundings and the cottage itself. The photography helped to create an immersive experience for potential guests and allowed them to get a sense of what they could expect from their stay.

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ALLBIDS

THE PROJECT

FIBER works closely with AllBids to develop and execute effective marketing strategies. From designing a user-friendly interface to creating engaging content and executing targeted email campaigns, FIBER’s team of experts help AllBids build a strong online presence that connects with their target audience and drives results. Their branding experts work to develop a strong brand identity and strategy that guides all marketing efforts, ensuring that AllBids presents a consistent and recognisable brand across all marketing channels.

We know this was a successful rebrand, as our client said yes to our first brand development pitch! We created a simple yet distinctive master brand that now drives three separate brands: ALLBIDS, CARBIDS and EHVA (Evans Hastings Valuers and Auctioneers (currently CBRAA)). The rebrand echoed the values, unique selling points and core business themes of the family and individual brands.

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Canberra
Unit 4, 30 Mawson Place, Mawson, ACT 2607
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P: 02 6260 3435

E: hello@fiber.com.au

Acknowledgement Of Country

We acknowledge the Traditional Custodians of the ACT, the Ngunnawal people. We acknowledge and respect their continuing culture and the contribution they make to the life of this city and this region.

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